Use a chatbot when
The primary job is answering, guiding, collecting details, or routing a request inside a conversation.
Choose based on the work. A chatbot is usually conversation-first. A simple automation follows known rules. An automation agency builds a custom system. A managed AI worker carries one defined recurring workflow.
Start with the workflow, then choose the smallest solution that fits.

Chatbots are strongest when the job lives in a conversation. Simple automations are strongest when a clear trigger should create a predictable action.
Agencies design and build custom systems, with ongoing ownership varying by provider. Workers is Taurist's managed model for one mapped recurring workflow with approval, escalation, monitoring, and maintenance.
These categories overlap. The practical differences are the job shape, who sets it up, how people stay involved, and who owns changes after launch.
| Decision point | Chatbot | Simple automation | Automation agency | Managed AI worker |
|---|---|---|---|---|
| Primary purpose | Handle a conversational exchange | Repeat a fixed trigger-and-action sequence | Design and build a custom system | Carry a defined recurring workflow |
| Best fit | Questions, guidance, intake, or conversational routing | Stable rules and predictable steps | A custom project that needs outside implementation | Multi-step recurring work with review boundaries |
| Typical limit | The job may stay inside the conversation | Exceptions and changing judgment can break the rule | The operating model depends on the provider and scope | The workflow must be explainable and have an owner |
| Who sets it up | Your team or a vendor | Usually your team or a builder | The agency | Taurist maps and builds it with the business |
| Human oversight | Handoff or review depends on configuration | Added as explicit rules or approval steps | Depends on the designed system | Mapped into approval and escalation rules |
| After launch | Your team manages content and behavior | Your team usually owns updates and failures | Handoff, support, or management varies | Taurist monitors and maintains the worker |
Typical patterns only. Specific products and providers may combine more than one model.
A managed AI worker is not automatically the right answer. Match the solution to the workflow, the exceptions, and the ownership your team can support.
The primary job is answering, guiding, collecting details, or routing a request inside a conversation.
A stable trigger should create the same predictable action and your team can own the setup and updates.
You need a custom project and can verify its discovery, handoff, approval, monitoring, and maintenance model.
Recurring work spans several steps, needs approval and escalation rules, and should stay monitored and maintained.

The same business need can call for a conversation, a fixed rule, a custom project, or a managed recurring workflow.
Collects information and answers common questions inside the conversation.
Moves a complete form into the next known system or queue.
Designs a custom intake and routing project around the agreed scope.
Prepares missing-detail follow-up, routes exceptions, queues sensitive steps, and escalates uncertainty.
This is an illustrative workflow comparison, not a fixed template, customer case study, integration claim, or promised outcome.
The workflow map shows whether the right answer is a chatbot, a simple automation, a custom build, or a managed worker.
Workflow map
What starts the recurring work?
Workflow map
What information does the work need?
Workflow map
Which rules and judgment points shape the next step?
Workflow map
What must pause for a person before action?
Workflow map
Who knows whether the output is right?
Workflow map
What evidence shows the workflow is complete?
Start with what repeats, what changes, where judgment belongs, and who will own the workflow.
Map the trigger, decisions, approvals, owner, and definition of done before choosing the solution.
No. A chatbot is usually designed around a conversation. A managed AI worker is mapped around a recurring workflow, including its trigger, inputs, steps, approval rules, escalation path, owner, monitoring, and maintenance.
A chatbot may be enough when the main job is answering questions, collecting information, guiding someone, or routing a request inside a conversation.
A simple automation may be enough when a recognizable trigger should always create the same predictable action and your team can own the setup and updates.
Workers is a managed AI worker service built around one defined recurring workflow. An automation agency may build a similar system, but agency scope and after-launch ownership vary. Compare the workflow mapping, approval, escalation, monitoring, and maintenance model—not only the label.
No. The workflow has a human process owner. Approval rules define what pauses for review, and unclear or sensitive work escalates to a person.
Start with the workflow. Identify what triggers it, what information it uses, what decisions it contains, what needs approval, who owns it, and what counts as done. Then choose the smallest operating model that fits.
One clear recurring workflow can show whether you need a chatbot, a simple automation, a custom project, or a managed AI worker.